Napkin for sandwich shops

A catering order for 20. Nobody called back.

Napkin sends you a short report each morning: what the lunch crowd asked for, what ran out, and where the line got stuck.

Book a 15-minute call

About $1 a day. Nothing to install on your registers.

Sample morning report for a sandwich shop. Not a real store.
NapkinMorning report

Sample report. Not a real store.

Good morning. Here's Tuesday at Main Street.

Customers asked for

A customer asked about catering for 20 people on Thursday. Nobody took their number.

Customers asked for a vegetarian option at lunch again.

Ran out

Sourdough: out at 1 p.m. Turkey: low by close.

At the counter

Online orders and the walk-in line competed at noon. Walk-ins waited.

Your team

The lunch shift offered chips and a drink with most orders. The evening shift can match it.

Today

Start a catering sign-up sheet. Try a vegetarian special. Bake more sourdough for lunch.

A normal day at your sandwich shop

It happens every day. Now you’ll know.

  1. 11:50 a.m.

    A customer asks about lunch for 20 people on Thursday.

  2. 12:00 p.m.

    The line wraps the door. Nobody takes their number.

  3. Next day, 7 a.m.

    It’s in your report.

    Sample morning report

    A customer asked about catering for 20 people on Thursday. Nobody took their number.

What you see every morning.

Four short parts, and a list of what to do today. Examples from the sample report above.

  • 01

    What customers asked for

    “Customers asked for a vegetarian option at lunch again.”

  • 02

    What ran out

    “Sourdough: out at 1 p.m. Turkey: low by close.”

  • 03

    Where the line got stuck

    “Online orders and the walk-in line competed at noon. Walk-ins waited.”

  • 04

    How each shift did

    “The lunch shift offered chips and a drink with most orders. The evening shift can match it.”

How it works.

  1. 1

    Plug it in by the counter.

    One small beacon. Nothing to install on your registers.

  2. 2

    Connect it from your phone.

    It joins your store’s Wi-Fi.

  3. 3

    Read your report.

    Your first report comes within a day or two.

Book a 15-minute call.

We'll walk you through a sample report for a sandwich shop and answer your questions.

We only use this to set up your call.

Questions

How does Napkin know what customers asked for?
The beacon picks up talk at the counter. Napkin turns it into short notes for your report. Audio is deleted after 7 days by default. You choose how long notes are kept, up to 12 months.
Do I need to tell customers and staff?
Yes. We give you a counter sign and a short note for your team. Rules differ by state, and we’ll walk you through yours on the call.
What does it cost?
About $1 a day. See pricing for details.
Do I need to change my POS or install software?
No. Napkin doesn’t touch your registers.
How does setup work?
Plug the beacon in near the counter and connect it to your store’s Wi-Fi from your phone. Your first report comes within a day or two.
What about my staff?
It’s about the shift, not one person. The report shows what worked so every shift can do it too.
What happens to the data?
Conversation data is not used to train models outside Napkin. See our privacy page for details.